Spark EV Technology Limited (Spark EV, we, or us) is a company incorporated in England with company number 10534288. Our registered office is Future Business Centre, King Hedges Road, Cambridge, United Kingdom, CB4 2HY. Via our site at http://www.spark-technology.com (our site), mobile app (our app), and hardware device which we will provide to you (our device), Spark EV provides services to accurately predict and track the energy required from your electric vehicles (EV) to complete a pre-determined journey (our service).
This policy sets out the basis on which any personal data (meaning information about an individual from which that individual can be personally identified) we collect from you, or that you, or others, provide to us, will be processed by us.
For the purpose of data protection laws, the data controller is Spark EV Technology Limited.
1 BASIS FOR PROCESSING PERSONAL DATA
1.1 Paragraphs 1.2 – 1.8 below explain how and why we process your personal data, as well as the legal basis on which we carry out this processing.
1.2 To enter into a contract with you: Where you subscribe to receive our service, we will process your personal data to process your subscription. Our use of your personal data in this way includes sharing your personal data with our payment providers, as well as credit reference agencies for the purposes of assessing fraud, credit and/or security risks. We need to process your personal data in this way to enter into and perform the contract for our services at your request. If you do not wish to provide us with your personal data in this way, you will be unable to purchase a subscription for or services from our site or app.
1.3 To provide our services to you: Where you subscribe to receive our service and use our device, we will process your personal data in order to improve the accuracy of our services that we provide to you. Our use of your personal data in this way includes using your personal data to train and fine tune our algorithms to take into account your personal driving style when we provide our service to you. This will allow us to provide a more accurate prediction of the energy your EV requires to complete a journey as our algorithms adapt and learns with every journey you complete. We need to process your personal data in this way to perform our service at your request. If you do not wish to provide us with your personal data in this way, you will be unable to provide our service to you.
1.4 To make our site and our app better: We will also process your personal data in order to provide you with a more effective user experience (such as improving the layout of our site to make sure the pages that you visit more frequently are more easily accessible from our home page. We also use various cookies to help us improve our site and our app (more details are set out in section 3), and share your personal data with third party analytics and search engine providers that assist us in the improvement and optimisation of our site.
We will also process your personal data for the purposes of making our site more secure, and to administer our site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes.
The legal basis on which we process your data in these circumstances is our legitimate interest to provide you with the best customer experience we can, and to ensure that our site is kept secure. The use of non-essential cookies is subject to your consent. You can also prevent us from using your personal data in this way by using the 'do not track' functionality in your internet browser. If you enable such do not track functionality, our site may be less tailored to your needs and preferences.
1.5 To provide customer services to you: We may also process your personal data in order to provide various supporting customer services to you (such as where you contact us with a question in connection with our device). The legal basis on which we process your personal data in these circumstances is your consent. If you do not provide us with the personal data we request from you for customer services purposes, we may not be able to fully answer your queries.
1.6 For marketing purposes: Where you have opted in via our site or our app to receive marketing communications from us, we will process your personal data to provide you with marketing communications in line with the preferences you have provided, the legal basis on which we process your personal data is your consent. You are not under any obligation to provide us with your personal data for marketing purposes, and you can withdraw your consent to your personal data being processed in this way at any time by contacting us at email@example.com or, where relevant, by following the unsubscribe link in every marketing communication you receive from us.
1.7 If our business is sold: We will transfer your personal data to a third party:
1.7.1 in the event that we sell or buy any business or assets, in which case we will disclose your personal data to the prospective seller or buyer of such business or assets (at all times in accordance with data protection legislation); or
1.7.2 if Spark EV or substantially all of its assets are acquired by a third party, in which case personal data held by Spark EV about its customers will be one of the assets transferred to the purchaser.
in each case, the legal basis on which we process your data in these circumstances is our legitimate interest to ensure our business can be continued by a purchaser. If you object to our use of your personal data in this way, the relevant seller or buyer of our business may not be able to provide services to you.
1.8 In certain circumstances we may also need to share your personal data if we are under a duty to disclose or share personal data in order to comply with a legal obligation.
2 CATEGORIES OF INFORMATION WE COLLECT FROM YOU
We will collect and process the following personal data:
2.1 Information you give us: This is information about you that you give us by filling in forms on our site or our app, purchasing a subscription from our site or by corresponding with us by phone, e-mail or otherwise. It includes information you provide when you register to use our site and our app, participate in social media functions on our site, enter a competition, promotion or survey (if applicable), and when you report a problem with our site, our app, or our device. The information you give us may include your EV identification number (VIN number), names, addresses, email addresses and phone numbers.
2.2 Information we collect about you:
2.2.1 With regard to each of your visits to our site we will automatically collect the following information:
220.127.116.11 technical information, including the Internet protocol (IP) address used to connect your computer to the internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, screen resolution, operating system and platform; and
18.104.22.168 information about your visit, including the full Uniform Resource Locators, clickstream to, through and from our site (including date and time), page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs) and methods used to browse away from the page.
2.2.2 With regard to each of your visits to our app and use of our device we will automatically collect the following information:
22.214.171.124 technical information, including the type of mobile device you use, a unique device identifier (for example, your Device's IMEI number, the MAC address of the Device's wireless network interface, or the mobile phone number used by the Device), your mobile network information, your mobile operating system, the type of mobile browser you use, and time zone settings;
126.96.36.199 information stored on your Device, including contact information, GPS information, login information;
188.8.131.52 Information regarding your vehicle including battery information, odometer, auxiliary loads;
184.108.40.206 Information stored regarding your fleet including performance information, driver details, charge points registered and used, journey information
220.127.116.11 details of your use of any of our app including, but not limited to traffic data, weblogs and other communication data (whether this is required for our own billing purposes or otherwise), and your time spent using our app.
2.2.3 Our device will automatically collect information from and relating to your EV in real time including the amount of charge in your EV’s battery, the temperature of your EV’s battery, your EV’s odometer readings, the condition of your EV’s battery, and the tyre pressure of your EV. You can withdraw your consent to us collecting this data by setting your EV to “Off Duty” through our app or our site.
2.3 Information relation to your location: In order for us to provide our services to you (as further set out at paragraph 1.3 above), we also use GPS technology contained in your mobile phone to determine your current location. You will be asked to consent to your location data being used for this purpose. You can withdraw your consent at any time by turning off the GPS on your phone or the location tracker in your web browser. Your service will be affected by this action.
2.4 Information we receive from other sources: We may receive information about you when you use our site or our app. We are also working closely with third parties (including, our payment providers, as well as other business partners, sub-contractors, advertising networks, analytics providers, hosting providers and search information providers) from whom we may also receive information about you.
2.5 We do not process any special categories of personal data, meaning personal data revealing:
2.5.1 racial or ethnic origin;
2.5.2 political opinions; religious or philosophical beliefs or trade union membership;
2.5.3 genetic or biometric data that uniquely identifies you;
2.5.4 data concerning your health, sex life or sexual orientation; or
2.5.5 data relating to criminal convictions or offences or related security measures.
3.2 A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer. We only use (and store) non-essential cookies on your computer's browser or hard drive if you provide your consent.
3.4 You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.
4 USES MADE OF THE INFORMATION
We will combine the information you provide to us with information we collect about you. We will use this information and the combined information for the purposes set out above (depending on the types of information we receive).
5 WHERE WE STORE PERSONAL DATA
5.2 All information you provide to us is stored on our secure servers. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. You must not share your password with anyone.
6 PERIOD OF STORAGE
6.1 When we collect your personal data to provide the services to you, we will retain this for a period of 6 years after the contract between us has ended, to ensure we can respond to any legal claims. We will retain and use the derived data we have created from your use of the services (which cannot identify you in any way) indefinitely to ensure that we are able to continue to train our algorithms, especially relating to driving style, in order to better improve the accuracy in predicting and tracking the charge of EV batteries, and to improve the provision of our service.
6.2 Where we have processed your personal data to provide you with marketing communications, we will contact you at least every 12 months to ensure you are happy to continue receiving such communications. If you tell us that you no longer wish to receive such communications, your personal data will be removed from our lists.
Where we have processed your data for any other reason (such as where you have contacted us with a question in relation our app or our device), subject to section 6.1 above, we will retain your data for a period of 6 years.
7 YOUR RIGHT TO OBJECT UNDER DATA PROTECTION LAWS
7.1 You have the right to object to us processing your personal data where we are processing your personal data:
7.1.1 based on our legitimate interests (as set out at sections 1.3 and 1.6 above). If you ask us to stop processing your personal data on this basis, we will stop processing your personal data unless we can demonstrate compelling grounds as to why the processing should continue in accordance with data protection laws; and
7.1.2 for direct marking purposes. If you ask us to stop processing your personal data on this basis, we will stop.
8 YOUR OTHER RIGHTS UNDER DATA PROTECTION LAWS
Right of access
8.1 You have the right to receive confirmation as to whether your personal data is being processed by us, as well as various other information relating to our use of your personal data. You also have the right to access your personal data which we are processing. You can exercise such right by contacting us at firstname.lastname@example.org. If you exercise this right before 25 May 2018, your request will be subject to a £10 fee.
Right to rectification
8.2 You have the right to require us to rectify any inaccurate personal data we hold about you. You also have the right to have incomplete personal data we hold about you completed, by providing a supplementary statement to us.
Right to restriction
8.3 You have the right to restrict our processing of your personal data where:
8.3.1 the accuracy of the personal data is being contested by you;
8.3.2 the processing by us of your personal data is unlawful, but you do not want the relevant personal data erased;
8.3.3 we no longer need to process your personal data for the agreed purposes, but you want to preserve your personal data for the establishment, exercise or defence of legal claims; or
8.3.4 we are processing your data on the basis of our legitimate interest (as set out at section 1.3 and 1.6 above) and you:
18.104.22.168 object to our processing on the basis of our legitimate interest under section 7.1.1 above; and
22.214.171.124 want processing of the relevant personal data to be restricted until it can be determined whether our legitimate interest overrides your legitimate interest.
8.4 Where any exercise by you of your right to restriction determines that our processing of particular personal data is to be restricted, we will then only process the relevant personal data in accordance with your consent and, in addition, for storage purposes and for the purpose of legal claims.
Right to data portability
8.5 You have the right to receive your personal data in structured, standard machine readable format and the right to transmit such personal data to another controller.
Right to erasure
8.6 You have the right to require we erase your personal data which we are processing where one of the following grounds applies:
8.6.1 the processing is no longer necessary in relation to the purposes for which your personal data were collected or otherwise processed;
8.6.2 our processing of personal your data is based on your consent, you have subsequently withdrawn your consent and there is no other legal ground we can use to process your personal data;
8.6.3 you object to the processing in as set out in section 7.1.1 of this policy and we have no overriding legitimate interest for our processing,
8.6.4 the personal data have been unlawfully processed; and
8.6.5 the erasure is required for compliance with a law to which we are subject.
8.7 You have the right to lodge a complaint with the Information Commissioner's Office, the supervisory authority for data protection issues in England and Wales.
9 LINKS ON OUR SITE
Our site may, from time to time, contain links to and from the websites of our partner networks and affiliates. Our service connects you to different websites. If you follow a link to any of these websites or use our service, please note that you have left our site and these websites have their own privacy policies. We do not accept any responsibility or liability for these policies or websites. Please check these policies before you submit any personal data to these websites.